e-store failure factors They are important for emerging online store owners, especially in light of the trend towards investing in digital marketing and E-commerce, knowing that every difficult beginning carries many pitfalls, so before you fail, be aware of all the reasons or factors that lead your store to fail.

Factors of Online Store Failure

Here we show you the most important failures of the online store, as follows:

• Selling a product that is not in demand

Never try to market a product that customers do not want and does not meet their needs, so as not to bet on your failure, because the basis for the success of marketing for your site and product is the audience, so try to search for a product that meets the customer’s need. If you cannot invent a new product for them, try to imitate products Others, develop it and sell it in the market.

• Falling in the price trap of competitors

It is difficult to know the prices set by competitors for their products, but this matter no longer exists in light of the emergence of websites, through which you can get all the prices set by various electronic stores.

That’s why it’s important to study competitors’ prices before you price your own products.

• Lack of an organized marketing plan

One of the most important failures of the online store is the lack of a marketing plan that organizes your tasks and work, and what you want to do, as the plan is an important and necessary thing to ensure the success of any project you want to implement, knowing that there is no plan It is executed to the letter according to what was put inside it, either it achieves a resounding success that exceeds expectations, or there are some pitfalls and failures in it.

• Don’t worry about SEO

One of the biggest mistakes owners make Online stores, is the hurry to profit by going to paid ads, with that there is a percentage of 35% of users who resort to the Google search engine to search for the products they want to buy, which means that ignoring the appearance of your store in the first results of the search engine is a catastrophic failure, It leads to losing about a third of your revenue, and losing your customers as well.

To here, we have shown you everything you need to know about the most important e-store failure factors, and if you want to build your online store that achieves your commercial goal, contact With mash media.